UNDP Lessons in Biodiversity Conservation Knowledge Campaign

Clients
UNDP, SPREP, GEF

Challenge
The clients wanted to position themselves as sector leaders in knowledge sharing and truth-telling in coastal and marine conservation.

Solution
Create a suite of publications and posters about successes, failures and lessons learned in a 10-year, 17-site conservation effort across the Pacific Islands. Conduct interviews and photography in six nations, and publish the warts-and-all evaluation, stories and lessons learned for the global conservation field. Disseminate the posters in communities and the publications on websites and at international conferences.

Value
The groundbreaking series made a major contribution to knowledge sharing and positioned the clients as knowledge leaders.

Role
Advice, strategy design, research, interviews, photography, product design, production.